On a tiny (3m tops) budget compared to the big financial players, this strong but simple image built a strong brand for NPI incredibly quickly. The squirrel/nut imagery appeared on every single piece of communication from the company, down to poiicy statements and company reports.
24-7ideas.com - NPI - Past, Present & Future - YouTube |
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| How-to & Style | Upload TimePublished on 10 Oct 2010 |
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