A strong product demonstration for a product which to be honest, didn't have any real advantages over its competition. But at least it was quiet. This idea spawned quite a few interesting mailshots, like ear defenders to office managers. The slogan, 'Get Xerox in' was used worldwide.
24-7ideas.com - Xerox - Old Habits - YouTube | |
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Science & Technology | Upload TimePublished on 10 Oct 2010 |
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